This is one of the best concealer brushes on the market and a hidden gem! I have two and used it over 5 years! No shedding and still applies like new. I think it will last forever. The thickness of the "pad" makes it easy to control and blend. If you actually feel other concealer brushes on the market, sometimes the width of the fibers are too slim, or the thickness thinner, this means more wrist action and pressure is needed to apply concealer. I dont know how to describe it, but this one just works better and make my under eye application easier and more beautiful. Staple in my makeup bag. I found this to be better than Sonia Kashuk, Japonesque, and many other concealer brushes on the market. There is no need for a $20+ concealer brush if you have this one. All the material is the same. I use it mostly for under eye concealer and haven't tried it for applying cream shadows, etc. If you have an concealer brush of the other brands that has less material or is smaller, it can be recycled as a lip brush as conventional lip brushes are tiny. Just buy a couple! You wont regret this purchase!